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Purple Carrot at a Glance
| Our Rating | 4.3 / 5 |
|---|---|
| Best For | Best plant-based meal kit |
| Price per Serving | $11β$13 |
| Meals per Week | 2β4 recipes |
| Menu | 100% plant-based |
| Diets | Vegan, high-protein plant-based |
| Prep Time | 25β40 minutes |
What Is Purple Carrot?
Purple Carrot is a meal service that is entirely plant-based, which makes it the clear choice for vegans and for anyone cutting back on meat. It ranks as the plant-based leader in our best meal delivery services comparison, and it does something most kits do not: it treats vegan cooking as the point, not an afterthought.
Recipes lean on whole grains, legumes, vegetables and plant proteins such as tofu, tempeh and seitan, with global flavors and more variety than the usual vegetarian side lane at a mainstream kit like HelloFresh.
Meals are cooked from scratch in roughly twenty-five to forty minutes. They are a little more involved than budget kits, and you will do real chopping and pan work, which suits people who enjoy cooking.
Plans offer two or four servings and a few recipes per week. The service has also offered prepared options alongside kits, so check the current lineup for the format that fits your week.
The tradeoffs are price and fit. At roughly $11 to $13 per serving, it costs more than mainstream kits, and the all-vegan menu will not work for households with mixed diets unless everyone is on board.
Plant-based eating can be nutritionally complete when planned well. MedlinePlusβs nutrition guide covers the basics, and vegans in particular should confirm their intake of vitamin B12.
Purple Carrot is also a good way to test a plant-based diet without committing to a full grocery overhaul. A few boxes teach you how to season tofu and legumes, and many subscribers carry those techniques into their own cooking.
Pros & Cons
Pros
- 100% plant-based menu
- Creative, high-protein vegan recipes
- Whole-food ingredients
Cons
- Higher price per serving
- Not suited to mixed-diet households
How Purple Carrot Works
Choose a plan
Pick two or four servings and the number of recipes.
Select recipes
Browse the all-vegan weekly menu.
Receive the box
Pre-portioned plant-based ingredients arrive chilled.
Cook
Follow the recipe card in about 25 to 40 minutes.
Safety & What to Know
Meal delivery boxes arrive with perishable food packed in insulated liners. Refrigerate or freeze items promptly, follow each labelβs use-by guidance and check every recipeβs allergen list β these meals are produced in facilities that handle common allergens, so they are not suited to severe allergies.
Fully plant-based diets can fall short on vitamin B12, and sometimes iron, calcium, vitamin D and omega-3s. A kit does not replace a plan for those nutrients, so discuss supplements with a clinician.
Meals use common allergens including soy, wheat, tree nuts and sesame. Read each recipeβs allergen list closely.
Cook grains and legumes fully and store leftovers promptly to avoid food-safety problems with cooked rice and beans.
Purple Carrot Pricing
| Price per Serving | $11β$13 |
|---|---|
| Recipes per Week | 2β4 |
| Shipping | Added to each box |
| Delivery Area | Most of the U.S. |
Prices vary by plan size and recipe, and intro discounts only cover early boxes. Shipping is charged on top.
Who Purple Carrot Is For
A good fit if you
- Eat vegan
- Want to cut back on meat
- Enjoy cooking
- Want global flavors
Look elsewhere if you
- Are on a tight budget
- Cook for meat-eaters
- Want zero prep
How Purple Carrot Compares
Sunbasket offers vegetarian and organic plans with a broader mix of proteins, while HelloFresh costs less but only has a small veggie menu. Purple Carrot is the only fully plant-based option.
Frequently Asked Questions
Our Verdict
β 4.3 out of 5
Purple Carrot is the best plant-based kit we reviewed, with creative recipes that make vegan cooking feel exciting. It costs more than mainstream kits and suits committed plant-based households best, but for them it has no real rival.
See the full Best Meal Delivery Services ranking β
Reviewed by
Dr. Lisa ChenHealth & Wellness Editor
Dr. Lisa Chen holds a Doctor of Pharmacy (PharmD) from UCSF and has 8 years of clinical experience in patient care and health education. She specializes in reviewing digital health platforms, wellness products, and nutrition services. Dr. Chen consults with a panel of MDs and registered dietitians to ensure all health content meets clinical accuracy standards.