Best CRM Software

Our Top CRM Software Picks

Ranked on usability, features, and value. Read the full review before you sign up.

01

monday CRM

monday CRM logo

AI-powered revenue execution

  • AI sources, enriches, and scores leads automatically
  • Every call, email, and meeting auto-populates CRM data
  • AI handles call prep, meeting notes, and follow-up
  • Forecasts backed by pipeline coverage and velocity analysis

02

Close

Close logo
4.7

Outbound sales & calling-first teams

  • Native calling, email, and SMS with no extra integrations needed
  • Chloe AI agent calls, qualifies, and books meetings automatically
  • Power and Predictive Dialers built for high-volume outbound
  • 4.7 rating on G2 from 11,500+ teams

Also Worth a Look

Other crm softwarewe track but haven’t independently reviewed yet.

Streak - CRM for GmailNot yet reviewed

CRM and email power tools built entirely inside Gmail. Track sales, partnerships, support, hiring, and deal flow without leaving your inbox β€” used by 7,000+ companies.

NutshellNot yet reviewed

An easy-to-use CRM that tells sales and marketing teams what to do next at each stage of the sales cycle. Used by sales teams, marketing teams, and small business owners at over 5,000 companies.

CapsuleNot yet reviewed

An easy-to-implement CRM for small businesses, paired with the Transpond marketing companion to run email campaigns from the same customer data.

folkNot yet reviewed

A simple, integrated, proactive CRM built as a sales assistant for the whole team β€” used by over 3,000 service businesses.

SalesflareNot yet reviewed

A simple yet powerful CRM for small and medium-sized B2B businesses. Integrates into Gmail, Outlook, and LinkedIn and keeps track of customers automatically.

PipedriveNot yet reviewed

An easy-to-use, highly visual, activity-based sales pipeline β€” one of the most widely adopted CRM tools for small and mid-size sales teams.

About CRM Software

A CRM organizes your contacts, deals, and customer interactions so nothing slips through the cracks and your pipeline is visible at a glance. The best CRM is the one your team adopts, which means ease of use and fit for your sales process matter as much as the feature checklist.

We compare CRMs on usability, pipeline and automation features, integrations with the tools you already run, and how pricing scales as you add users and contacts.

What to Look for in CRM Software

Adoption and ease of use

A CRM only pays off if the team uses it. Favor a clean interface, low data-entry burden, and mobile access. The most feature-rich platform is worthless if reps route around it and keep deals in spreadsheets.

Automation and pipeline fit

Look for pipeline stages, automated follow-up reminders, email tracking, and reporting that match how you actually sell. The right automation removes busywork; the wrong configuration just adds overhead.

Integrations and pricing tiers

Check native integrations with your email, calendar, marketing, and support tools. Then model the cost as you grow β€” CRMs often gate essential features behind higher tiers and charge per user, so the sticker price rarely tells the full story.

Frequently Asked Questions